Ohio Wesleyan University today announced the appointment of Will Kopp as its chief communications officer. In his new role, Kopp will lead a team of seven marketing and media professionals and serve as a key adviser to the president, senior officers, and other university stakeholders.
Kopp most recently worked as vice president of marketing and communications for Columbus State Community College, where he oversaw marketing, public relations, media relations, advertising, publications, social media, and executive and employee communications. Prior to joining Columbus State in 2004, Kopp worked as a speechwriter for The Ohio State University and as the manager of corporate marketing and executive communications for Columbus-based Battelle Memorial Institute.
“Ohio Wesleyan has many exciting stories to tell, and I am confident that Will Kopp will help us to share our messages effectively with a variety of important audiences,” said President Rock Jones, Ph.D. “Will is a seasoned communications expert with an impressive record of success. With his guidance, we look forward to sharing information about our unique OWU Connection curriculum, the value of an Ohio Wesleyan liberal arts education, and the life-changing impact that our faculty and students make in the global society.”
While at Columbus State, Kopp developed a national-award-winning advertising campaign to increase enrollment, created newsletters for high school students and community leaders that earned best-in-the-nation honors from the National Council for Marketing and Public Relations, and launched video and social media communication programs that earned national awards for their innovation and impact.
“I am thrilled to be joining one of the nation’s premier liberal arts universities,” Kopp said. “I’ve been impressed with every faculty member, staff member, and student I’ve met – and with the university’s ability to combine the richest liberal arts education with the value of international and real-world experience for the students. Ohio Wesleyan truly is preparing the leaders for tomorrow’s world, and telling that story is a dream job.”
Kopp holds a bachelor’s degree in journalism from Ohio University and a master’s degree in English from Ohio State. He and his wife, Sue, live in Westerville, where his community involvement includes serving as a board member for the Westerville Symphony.