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Executives in Advancement

Secondary emphases are indicated in parentheses.

Please confirm the session times and locations in the program book you will receive when you arrive at the conference.

Sunday 12:30-1:45 p.m.

Talent Management Strategies: Creative Ways to Recruit, Retain, and Grow Your Organization's Development Talent

Huron

Stewarding our relationships with our external and internal talent is equally as important as the stewardship of our donors in these challenging times. Please join us as we share a variety of strategies that the University of Michigan has incorporated into its overall talent management plan: Recruitment of development professionals and retention of staff during this economic downturn, creative approaches to building relationships and broadening candidate pipelines, the importance of engaging your senior level leadership and development community in talent management strategy and programs, and what does the future of recruitment looks like for the evolving development profession

— Christine Rawak, Assistant Vice President, Talent Management, Finance and Administration, University of Michigan

— Erin Hall-Westfall, Director, Recruitment and Human Resources, University of Michigan

Sunday 2:15-3:30 p.m.

(Development)

Elements and Characteristics of High-Performance Fundraising

Ohio

Focus on metrics that, when used effectively, will direct a development program to high performance. Rick Eason brings more than 30 years of experience to fundraising, including development leadership at Southwestern University and the University of Texas at Austin.

— Rick Eason, Director of Philanthropy, Texas Nature Conservancy

Monday 9:15-10:30 a.m.

(Communications)

Read All About It: What can Happen if we Ignore Inevitable Change

Mississippi

Tom Kunkel, president of a liberal arts college, spent most of his career in the newspaper industry - a business that is now paying the price for underestimating the impact of the digital revolution. Is today's higher education making the same mistake?

— Tom Kunkel, President, St. Norbert College

Monday 11 a.m.-12:15 p.m.

(Alumni)

Friend-raising for Dollars: Applying Metrics to Alumni Programming

Mississippi

Quantifying the results of an alumni program can be a challenge. How do you know you are drawing the alumni who will most likely be tomorrow's donor? Explore applying consumer marketing principles to every program from cocktail parties to reunions. Discover how to benchmark against your own institution to identify areas of growth and opportunity that will give you the greatest return on investment that will eventually add to the bottom line.

— Timothy State, Associate Vice President of Alumni Programs, Lake Forest College

Monday 2-3:15 p.m.

(Development)

Postmodern Planned Giving: the tortoise/hare hybrid

Erie

Whos got time for planned giving? This years contribution totals are falling even faster than investment returns, capital campaign plans are urgently re-written, and even the best prospective donors cannot reach a decision. At best, planned giving might deliver an occasional windfall and weve got immediate needs, right? Wrong. In these times it is more important than ever to maintain and cultivate donor relationships. Frequently a planned gift is the only donor conversation available. But planned giving is too often treated as a slow motion parade toward end of life gifts. Thats too bad because the tools of planned giving could be so much more. In this session we will consider new ways to employ planned giving and well look at how to manage planned gift activity in a time of scarce resources and high expectations.

— Craig Wruck, Vice President for University Advancement, St. Cloud State University

Monday 3:45-5 p.m.

(Management)

It's About Meaningful Engagement - Key Concepts for Developing and Engaging Volunteer Boards

Mississippi

Today's volunteers and board members are looking for increased levels of meaningful engagement. Focus on providing these key board members the skills and tools to become more confident and effective in their role for the institution. At the same time, through examining the new concepts involved in donor motivation, discover how to increase the commitment, and giving, of board members to the institution.

— Walt Edwards, Executive Vice President, Advancement Resources

— Bill Shockley, Senior Director for Principal Gifts, Miami University

Tuesday 9:15-10:30 a.m.

Managing Up - Our Staff's Expectations of Us

Huron

What is expected of executives in advancement from a senior staff point of view? Chief advancement officers set expectations for their staff and evaluate performance on that basis. Let's look on the flip side. Experienced pros give their perspective on answering that important question for leadership.

— Bill Shockley, Senior Director of Principal Gifts, Miami University

— Eric Kautzman, Associate Vice President, St. Cloud State University

— Cheryl Altinkemer, Associate Vice President for Advancement, Purdue University

— Molly Ball, Executive Director of Development, Kalamazoo College

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