Two-Year Colleges and Independent School Sessions
Secondary emphases are indicated in parentheses.
Please confirm the session times and locations in the program book you will receive when you arrive at the conference.
Sunday 12:30-1:45 p.m.
What's In a Name? Leveraging Named Funds to Build Even Greater Success
Missouri
Raising funds in support of students and programs is certainly the job of every Foundation staff member. But elevating that task to a higher level means thinking outside of the box or should we say, putting a name on the box? Offering donors the opportunity to create a named scholarship, an endowed teaching chair, or some other naming opportunity, not only creates a lasting legacy for that individual, but helps to increase the profile of the Foundation's work. While the dollars raised to start these funds may be lower than at a 4-year university, the impact can be just as profound on your campus and its students. Publicizing these named funds can lead to even greater successes in the future!
— Pamela Clark, Executive Director of Institutional Advancement/Foundation, Delta College
Sunday 2:15-3:30 p.m.
(Development)
Building A Community Focused Case Statement
Missouri
The case statement is a fundamental component to any successful campaign. The natural tendency is to look at your need from an internal perspective (i.e. why we're the ones who can best offer...). However, a successful campaign case statement must also be developed from the perspective of the community (employers, parents, alumni, residents, etc.). How will your program (e.g. building, endowment, etc.) benefit the community it serves? This session will be participative, engaging, and be based on best practices, practical experiences, case studies, and your current projects.
— Andy Bowne, Associate Vice President for College Advancement, Grand Rapids Community College
Monday 9:15-10:30 a.m.
(Management)
Managing Change in Institutional Culture to Support Fundraising
Missouri
Our history of public funding suggests a 'lens of limitation' that can inhibit bold vision. A change in perspective is needed through leadership that engages the college community in considering what should be done with the assistance of philanthropic resources not just what can be done with scarce public funds. Thinking beyond public funding creates a more dynamic, vibrant organization. It also implies a more complex role for presidents, faculty and staff and challenges board members and the community. The results more than justify the effort required to change the culture and redefine roles. Come prepared to discuss the expectations of presidents, faculty, staff and boards in the advancement-centered institution.
— Kathleen Guy, Vice President for Institutional Advancement, Northwestern Michigan College
Monday 11 a.m.-12:15 p.m.
(Development)
Prospect Identification: Tapping into our Data and our Natural Partners
Missouri
Community colleges have a non-traditional alumni base, and strong links to the corporate sector because of workforce development. Discover how to identify natural partners, and how to prospect for individual donors within and outside of those partnerships. Also, discuss leveraging work within the community and providing the opportunity for prospects to self-identify interests in work. Finally, focus on ideas for looking for clues within data and constituencies to identify the best potential major gift prospects from among existing donors.
— Christina Pulawski, Principal, Christina Pulawski Consulting
Monday 12:15-1:45 p.m.
(Other)
If Development Officers ran the World ... Becoming a President who is Fearless at Fundraising
Mayfair
Do presidents and development officers look at the role of development in their institutions differently? What does the world look like from the presidency after rising through the ranks as a successful development officer? Hear some journey-based knowledge and experiences from a person who has had great success in both worlds. Awareness of the inner workings of both sides can help improve understanding of the working relationship between presidents and development officers.
— E. Ann McGee, President, Seminole Community College
(Other)
Energizing the Annual Fund, The Heartbeat of Advancement
Colorado
We are frequently reminded about the importance of regular physical examination and screenings of all kinds. Join your independent school peers for an opportunity to network over a meal, and check the pulse of your annual fund. A strong and vibrant annual fund is crucial to the strength of our whole advancement effort. Explore the myriad of ways available to analyze data, review affinity groups, plan strategic marketing and uncover those hidden major donors.
— Chet Marshall III, Director, Annual Fund, Culver Academies
Monday 2-3:15 p.m.
(Management)
Opportunities and Challenges Facing Community College Advancement-A President's Panel
Sheraton V
With nearly half the students in the U.S. accessing higher education through a local community college, and traditional streams of revenue dramatically shifting, what is on the horizon for the advancement functions at community colleges? Come here an interactive panel of President's and Development Officers discuss some of the issues facing the staffing, strategies and goals for the community colleges of tomorrow.
— E. Ann McGee, President, Seminole Community College
— Randall Miller, President, Lake Michigan College
— Susan Kubik, Vice President, Institutional Advancement, and Executive Director of the Foundation, Northampton Community College
— Catherine McGlinch, Director of Development, Minnesota Medical Foundation, University of Minnesota
Monday 3:45-5 p.m.
(Alumni)
Why Do We Engage Non-Traditional Alumni? Framing the Conversation!
Sheraton V
For schools with a non-traditional population of people who have attended without graduating, completed only a certificate, or moved on to finish their formal education elsewhere, traditional definitions of "alumni" do not always work. To pick a model, strategy, or method for reaching an alumni population that may not fit the traditional mold, we must first have a conversation that will address the larger strategic questions about the rationale and purpose of engaging these alumni before selecting an approach. Learn how to frame this conversation within your institution in ways that lead to plans that are strategic rather than reactive.
— Susan K. Kubik, Vice President, Institutional Advancement and Executive Director of the Foundation, Northampton Community College
Tuesday 9:15-10:30 a.m.
(Development)
Campaign Repair: Troubleshooting Common Issues
Missouri
Ever heard of a campaign that ran without a hitch? Hear from a development professional and campaign consultant about addressing common campaign issues like: revolving campaign counsels, staffing dilemmas, lack of internal support, lack of a strong case for support in the community for funding public higher education, presidential changes mid-stream and board dysfunction. Bring your own challenges to share and discuss.
— Catherine Brod, Vice President, Community Relations and Executive Director of Educational Foundation, Harper College
— Lisa M. Dietlin, President & CEO, Lisa M. Dietlin & Associates
Tuesday 11 a.m.-12:15 p.m.
(Development)
Improving Our Literacy With Donors: Reading Them Quickly and Accurately
Missouri
It can be difficult to read whether someone is a viable prospect without them disclosing more about themselves than often happens in the short periods of time we have with people encountered in tangential ways during our work. How can you improve your 'reading' of potential donors? A little bit of speed-reading skill, a little bit of psychology, and a lot of common sense. Learn how to quickly build your skills in speed-reading prospects to improve your donor literacy.
— Michael Trench, Chief Development Officer, College of DuPage