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PLEASE CONFIRM THE session TIMEs AND ROOM LOCATIONs
in the program book you will receive WHEN YOU ARRIVE At the conference.
Sunday 1:30-2:45 p.m.
Market Research: Tools That Work
Sheraton I
Any savvy strategic marketing manager knows
that research is important. Communication is a two-way street after
all. But what are all of the tools available and what are their appropriate
uses? Spend some time learning about the broad range tools used at
Indiana University that may work for you. Most importantly, learn how
to utilize these tools to ensure that you understand your audience,
that youre talking the language your audience understands, and that
you are achieving your strategic objectives.
Tony Proudfoot, Executive Associate
Director of Communications and Marketing and Manager of Marketing Research,
Indiana University
Sunday 3:15-4:30 p.m.
Women In Advancement
Sheraton I
Join with our speaker in a discussion session
that will focus on the roles that women play in advancement organizations.
The focus of this session will be on women in the advancement profession,
and on women as solicitors and as donors.
Kathleen Kavanagh, Senior Executive
Vice President and Managing Director, Grenzebach Glier & Associates
Monday 9:15-10:30 a.m.
(Development)
Presidential Satisfaction with Development
Programs
Sheraton IV
The increasing costs of higher education
and the decreasing willingness of taxpayers to support it have amplified
the importance of fundraising in the modern public university. The
(dis)satisfaction of the university president with his/her development
program can have profound ramifications for the success of the program
and the careers of the development professionals. This presentation
addresses a gaping hole in the academic and practitioner knowledge
base: what makes presidents satisfied and/or dissatisfied with their
institution's development efforts and how do they evaluate the performance
of the development program. The presenters researched this topic and
will share insights from data collected from the decade of 1990 to
2000 through surveys and interviews regarding the changes in university
presidents satisfaction with fundraising between those years. They
will also share data that compares the satisfaction of public and private
university presidents with fundraising at their universities.
Dr. Gary Bouse, Vice President, University
Advancement, Indiana State University
Dr. Patrick Rooney, Director of Research,
The Center on Philanthropy at Indiana University
Dr. Eugene Tempel, Executive Director,
The Center on Philanthropy at Indiana University
Race-Conscious Financial Aid: University
of Michigan Decisions
Sheraton I
In the 2003 University of Michigan admissions
cases, the U.S. Supreme Court held that diversity is a compelling interest
in higher education, and that race is one of a number of factors that
can be taken into account in admissions to achieve the educational
benefits of a diverse student body. In light of these decisions, many
colleges and universities have been examining whether and to what extent
race, color, or national origin (among other factors) can be considered
in awarding financial aid. What lies ahead for these programs and how
can we anticipate changes, if any?
Jonathan Alger, Assistant General
Counsel, University of Michigan
Monday 11 a.m.-12:15 p.m.
Positively Managing the Effects of Financial
Bonds on a Capital Campaign
Sheraton I
Bonding has become an increasingly popular
mechanism to finance major construction and renovation projects in
the nonprofit world. Repaying bonds through fund raising has legal
implications for the institution, as well as perceptual challenges
to donors. While some institutions have found bonding to be a complementary
program to their fund-raising plan, others find that it leaves donors
confused and questioning the forthrightness of the institution. Learn
about the latest in the legal and technical aspects of bonding, hear
how several institutions have successfully blended bonding in their
campaign programs, and review some of the pitfalls to avoid.
Joe Emmick, Dean for Advancement,
Wabash College
Ernest Vargo II, CFRE, Senior Associate,
Johnson, Grossnickle and Associates Inc.
Jeffrey Lewis, J.D., Partner, Law
Firm of Ice Miller
Monday 2-3:15 p.m.
Creative Tension: Stress vs. Serenity
Sheraton IV
The demands on our time and talents can be
enormous. Ten and 12 hour-plus days become the norm with many evenings
and weekends thrown in for good measure. Whether it is all the money
we've raised, campaigns launched, or all the meetings, phone calls
and e-mails....there is always more, more, more! Our every comments
and behaviors are subject to personal interpretation by staff and volunteers.
Throw in time and energy spent on personnel and training issues leaves
us wondering sometimes how we can get it all done. Combine this with
living in a college town where everyone knows your name, your children's
sports and recital schedules, etc., and you are ready to qualify for
a reality TV show. Attend this session to discover your own answer
to achieving balance and perspective in life. What is most important
is to find that balance before stress seriously affects one's physical
and emotional health. Come share what works for you with colleagues
who are undoubtedly struggling with the same issues.
Betty J. Marmon, Director of Development,
Philadelphia Museum of Art
The For Profits Are Coming....They're Here!
Sheraton I
Participate in this presentation from Cleveland
State and learn how it reviewed the opportunties and threats of the
private for-profits knocking at its doorstep. With a primary emphasis
on the impact on enrollment, come and learn of the competitive strategies
developed to face this growing concern. Who's knocking at your door?
Maureen McQuestion , Director of
Academic Development and Services , Cleveland State University
Barbara Hanniford, Dean, Continuing
Studies, Cleveland State University
Monday 3:45-5 p.m.
Keeping Productivity Up When Budgets Are
Down
Sheraton I
Staff morale often sags when there are budget
pressures just when you need to generate better results. Can you
inspire colleagues to do more with less, without having them want to
jump ship? The answer is Yes: Bentz Whaley Flessners experience with
hundreds of colleges and universities, and its proprietary research
regarding staff attitudes and performance, suggest that money isnt
as important a motivator as you might think. This session will explore
attitudes, incentives, rewards, and expectations, as the group charts
ways to find silver linings in dark clouds.
William R. Lowery, Ph.D., Partner,
Bentz Whaley Flessner
Tuesday 9:15-10:30 a.m.
Tick-tock, tick-tock: How will I get it all
done?
Colorado
This session will explore the issues of how
we use our time to manage the important things that simply must get
done. With increasing demands on your time, deciding how, when and
where to spend it calls for a thorough understanding of your organization's
layers of activity. You will learn the new paradigm for fund-raising
management and the four critical roles in yime management.
William Wickencamp, Vice President,
Campbell & Co.
Finding Opportunity in Staff Turnover
Sheraton I
Finding a replacement for a departing staff
member is a pain in the neck. But, what if you look at it as an opportunity
that will leave your department better off in the long run? Amy Leyden
shares the five-year evolution of the McNamara Alumni Center Event
department to demonstrate the critical steps of every search: assessing
office needs, matching skills with responsibilities, and facilitating
interviews that shake out the most effective candidate.
Amy Leyden, Event Manager, McNamara
Alumni Center, University of Minnesota
Tuesday 11 a.m.-12:15 p.m.
Voluteers: Can't Live Without Them, Can We
Live With Them?
Sheraton I
The volunteers you work with can make your
day, and those same folks can break your day. The volunteers you don't
have can do the very same thing! How can you maximize the positive
impact volunteers have on your organization without tapping your schedule
and your resources to the max? You can shape the future of how volunteers
are utilized to meet the mission and vision of your organization. Who
are your volunteers? What kinds of questions do you ask them? What
information do you share and what do they need? Plan to spend time
thinking and make plans to spend time planning as you ponder some good
questions and insightful observations.
Christopher Adkins-Lamb, Associate
Director of Alumni Relations, Miami University
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